Advanced Marketing Analysis Microcredential
The Advanced Marketing Analysis microcredential equips learners with the skills to conduct effective market research and leverage social media for business success. Students will apply research design principles, formulate data collection strategies, and employ sampling methods tailored for marketing purposes. Additionally, they will explore the selection and utilization of mobile applications in business contexts and assess the impact of social media on branding and marketing. Furthermore, learners will master analytics tools, empowering them with impactful marketing strategies in the digital age. With this microcredential, the learner is on their way to earning an AAS degree in Marketing, Management, and Sales.
Current Microcredential Costs (pdf)
Credit or Non-Credit
Credit
Number of Credits
6
Who is Eligible
All learners
Instruction Method
Options: Online asynchronous, in-person, blended
Time to complete
2 Semesters
Division
Business and Professional Studies
Skills You’ll Acquire
- Business
- Marketing
- Market development
- Social media
- Social networks
- Mobile applications
Stackable to Degrees
Requirements
Needed to earn this Microcredential
- C or higher in BUS 238: Marketing Research
- C or higher in BIT 142: Social Media for Professional Use
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Get started by filling out the inquiry form below. A member from our Continuing Education team will promptly get in touch with you with instructions on how to register and help answer any questions you may have.
